Hotel Tonight

Overpacking is a Sign of Weakness | Greatness Deserves Greatness

Client: Hotel Tonight
Studio: The Platform Group
Role: VFX and Motion Graphics Artist
Tools: After Effects, Premier Pro, Photoshop, Jira, internal CMS -

I contributed towards two separate Hotel Tonight commercials, handling both VFX and motion graphics work to support the overall polish and visual clarity of the final product. My tasks included:

Intro Logo Animation: I created a custom animation for the opening logo, designed to mimic the flicker and glow of a xenon bulb.

Phone Screen Composite: I generated a matte for the phone screen used in both commercials. I removed the markers and overlaid the desired video content, ensuring the motion tracked accurately to the original shot.

End Card: I designed and animated the end card, including subtle text animation for a clean, branded finish.

Overpacking is a Sign of Weakness | Greatness Deserves Greatness

Intro Animation | End Card

Phone Composite: Before vs After

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