Client: Purely Elizabeth
Studio: The Platform Group
Role: VFX and Motion Graphics Artist
Tools: After Effects, Premier Pro, Photoshop, Jira, internal CMS
Studio: The Platform Group
Role: VFX and Motion Graphics Artist
Tools: After Effects, Premier Pro, Photoshop, Jira, internal CMS
I contributed to the VFX for Purely Elizabeth's "Savor the Start" commercial, supporting both on-set and post-production. During the shoot in Mexico City, I gathered reference material and observed live-action elements for compositing.
In post, I created detailed mattes for the protagonist and monk in scenes like the forest, desert, mountain, and snow cave. I also enhanced the mountain scene and snow cave scene with layered backgrounds.
For the snow cave, I worked on environmental VFX, integrating snow textures, atmosphere, and lighting. My focus was on clean isolation, consistent lighting, and seamless transitions to support the story visually.
Ice Cave
Monk
